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Market Intelligence

Kansas City, MO

Updated quarterly · Data sourced from Zillow ZHVI/ZORI, Census ACS, and FHFA. · Missouri overview

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Home Value

$265k+7.4%

Median Rent

$1,450+4.3%

Per month average

Gross Yield

6.57%

Annual rent / value

Rent / Price

0.547%

1% rule benchmark

HH Income

$79,000

Median household

Owner-Occ

66.0%

Renter-Occ

34.0%

Tenant demand share

Population

2.2M

Metro area census

Market Analysis

The Kansas City, MO real estate market currently sits at a median home value of $265k with median rents around $1,450/month, producing a gross yield of 6.57%. That puts Kansas City in the category of moderate gross yield, investors here typically lean on appreciation alongside cash flow. Over the past year, home values are up 7.4%, while rents rose 4.3%, the gap between those two trends is what determines whether yield compresses or expands over time for buy-and-hold investors in Missouri. Kansas City is an owner-occupier market (66% owner-occupied) where investor competition is generally lighter, with median household income of $79,000 setting the affordability ceiling on future rent growth.

Frequently asked questions

What is the average rent in Kansas City, MO?
As of late 2025, the median rent in Kansas City is approximately $1,450 per month, with rent growth of 4.3% year over year.
Is Kansas City a good market for rental property investing?
Kansas City produces a gross rental yield of about 6.57%. That is below the 7% LTR benchmark, so investors in Kansas City typically combine modest cash flow with appreciation upside. Run your specific numbers in a calculator before committing capital.
What is the median home price in Kansas City?
The median home value in Kansas City, MO is approximately $265,000, up 7.4% from a year ago.
How have home prices changed in Kansas City over the past year?
Home values in Kansas City have moved 7.4% year over year, while rents have changed by 4.3%. This price-to-rent gap is the single biggest driver of long-term rental investor returns in the Missouri market.
What is the rent-to-price ratio in Kansas City?
Kansas City has a rent-to-price ratio of 0.547%, meaning monthly rent is about 0.547% of the home's price. The "1% rule" used by buy-and-hold investors looks for 1.0%+; this market falls short of that bar, which is typical for most large US metros today.

Nearby Missouri markets

St. Louis, MO

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