Market Intelligence

Milwaukee, WI

Updated quarterly · Data sourced from Zillow ZHVI/ZORI, Census ACS, and FHFA. · Wisconsin overview

Analyze a Milwaukee deal

Home Value

$240k+0.5%

Median Rent

$1,390+2.0%

Per month average

Gross Yield

6.95%

Annual rent / value

Rent / Price

0.579%

1% rule benchmark

HH Income

$72,000

Median household

Owner-Occ

60.0%

Renter-Occ

40.0%

Tenant demand share

Population

1.6M

Metro area census

Market Analysis

The Milwaukee, WI real estate market currently sits at a median home value of $240k with median rents around $1,390/month, producing a gross yield of 6.95%. That puts Milwaukee in the category of moderate gross yield, investors here typically lean on appreciation alongside cash flow. Over the past year, home values are up 0.5%, while rents rose 2.0%, the gap between those two trends is what determines whether yield compresses or expands over time for buy-and-hold investors in Wisconsin. Milwaukee is an owner-occupier market (60% owner-occupied) where investor competition is generally lighter, with median household income of $72,000 setting the affordability ceiling on future rent growth.

Frequently asked questions

What is the average rent in Milwaukee, WI?
As of late 2025, the median rent in Milwaukee is approximately $1,390 per month, with rent growth of 2.0% year over year.
Is Milwaukee a good market for rental property investing?
Milwaukee produces a gross rental yield of about 6.95%. That is below the 7% LTR benchmark, so investors in Milwaukee typically combine modest cash flow with appreciation upside. Run your specific numbers in a calculator before committing capital.
What is the median home price in Milwaukee?
The median home value in Milwaukee, WI is approximately $240,000, up 0.5% from a year ago.
How have home prices changed in Milwaukee over the past year?
Home values in Milwaukee have moved 0.5% year over year, while rents have changed by 2.0%. This price-to-rent gap is the single biggest driver of long-term rental investor returns in the Wisconsin market.
What is the rent-to-price ratio in Milwaukee?
Milwaukee has a rent-to-price ratio of 0.579%, meaning monthly rent is about 0.579% of the home's price. The "1% rule" used by buy-and-hold investors looks for 1.0%+; this market falls short of that bar, which is typical for most large US metros today.

Nearby Wisconsin markets

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