Markets
State · IA

Iowa

Data as of November 2024· Sources: Zillow ZHVI/ZORI, Census ACS

Run a deal in this market
Strategy
Median home value
$217k
+3.9%
Zillow ZHVI
Median rent
$1,200/mo
+4.6%
Zillow ZORI
Gross yield
6.64%
Rent × 12 / value
Rent/price ratio
0.000%
1% rule benchmark
Median household income
$70,571
Census ACS
Owner-occupied
71.1%
Census ACS
Renter-occupied
28.9%
Census ACS
Population
-
Census ACS

What this means for LTR investors

Gross yield of 6.64% is below the 7% LTR sweet spot; you'd lean on appreciation here.

Rent grew 4.6% YoY while values moved 3.9%. That gap drives whether yield compresses or expands over time.

Renter share is 29% - a deep renter pool means lower vacancy risk in Iowa.

Median income of $70,571 sets the affordability ceiling on rent growth.

Metros in Iowa