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The complete guide

The four real estate investing strategies, compared.

LTR, STR, BRRRR, and fix and flip. How each one actually works, the exact math, the worked example, and the honest trade-offs. So you can pick the right strategy for your capital, your time, and your risk appetite.

Updated June 202614 min readWorked example uses a real $218,000 single-family in San Antonio
4
Strategies covered
12+
Formulas explained
$218k
Worked example
14 min
Reading time
Four real estate investing strategies, compared side by side

Educational content only. Numbers, formulas, and worked examples are for learning, not investment, tax, accounting, or legal advice. See our full disclaimer.

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Most "which strategy is best" arguments online skip the part that actually decides the outcome: the property in front of you.

A real estate deal is just a cash-flow problem with rules. The rules change depending on whether you rent the property by the year, by the night, refinance it to recycle your cash, or renovate it and sell. Same building, four different cash-flow shapes. The point of this guide is to make the trade-offs legible so you can pick the right one for your capital, your time, and your risk appetite, instead of inheriting whichever strategy your loudest YouTube subscription is selling this week.

Every worked example below uses the same property: a 3 bed, 2 bath, 1,520 square foot single-family home built in 1978 on the west side of San Antonio, ZIP 78228. Asking price $218,000. Property taxes $5,175 per year (Bexar County effective rate of about 2.3%). Long-term rent comps land at $1,800 per month. Short-term comps land at $128 ADR. The last recorded sale was $184,500 in March 2022. These numbers are the real RentCast bands for the market. Nothing made up.

Run the same property through four lenses and you get four very different stories. That contrast is the whole lesson.

The whole picture, in one table

Lower is calmer, higher is hotter.
01LTR
02STR
03BRRRR
04Flip
Capital needed
3/5
4/5
3/5
5/5
Ongoing time
1/5
4/5
4/5
5/5
Risk level
2/5
3/5
4/5
5/5
Typical ROI
6 to 10% CoC
12 to 25% CoC
Approaches infinite CoC
$25k to $60k per deal
Best for
Steady, scalable cash flow
Higher yield, hands-on
Recycling limited capital
Lump-sum active income
How fast you get paid
Monthly, year one
Weekly, ramps over months
Cash out at refi, then monthly
One check at the end
01Strategy 01

Long-term rental (LTR)

Buy a property, sign a 12 month lease, collect rent every month.

At a glance
Capital needed3/5
Ongoing time1/5
Risk level2/5
Upside (ROI)2/5
Best for
Steady cash flow, hands-off scale
Typical return
6 to 10% cash-on-cash

How it works

A long-term rental is the most boring, and the most forgiving, of the four. You buy a property, sign a 12 month lease, and collect rent every month. The tenant pays for most of your fixed costs while inflation slowly raises both your rent and your property value. The asset compounds in the background.

The whole game is making sure the rent actually covers the bills with a buffer left over. That sounds obvious. It is not obvious. Most new investors underwrite an LTR by adding up principal, interest, taxes, and insurance, and stopping there. They forget vacancy (because no tenant is in place 100% of the time), maintenance (because nothing is new forever), capex (because the roof eventually goes), and property management (because your time is not free).

Translation: rent minus mortgage is not cash flow. Rent minus mortgage minus 25 to 30 percent of gross rent for the rest of life's surprises, that is closer to cash flow.

The math
NOI = (Rent × (1 − vacancy)) − operating expenses
Net operating income. The income the property produces before any loan payments.
Cap rate = NOI ÷ purchase price
Unleveraged yield. How the property would perform if you paid cash.
Cash flow = NOI − annual debt service
What lands in your account after the lender is paid.
Cash-on-cash = Annual cash flow ÷ total cash invested
Your real-world annual return on the dollars you actually put up.
DSCR = NOI ÷ annual debt service
Debt service coverage ratio. Lenders want 1.20 or higher.

Worked example

Real demo deal

A 3 bed, 2 bath, 1,520 sqft single-family on the west side of San Antonio (ZIP 78228). Run end-to-end through LTR.

Purchase price
$218,000
Down payment
$54,500
25% conventional
Closing costs
$6,540
~3%
Total cash in
$61,040
Monthly rent
$1,800
Monthly PITI
$1,697
P&I + tax + ins
NOI per year
$10,089
Cap rate
4.6%
Annual cash flow
-$3,291
Negative
Strengths
  • Conventional 30 year financing is the cheapest debt in real estate.
  • Tenants on annual leases mean low operating intensity.
  • Predictable monthly cash flow once stabilised.
  • Tax depreciation shelters paper income from day one.
  • Easiest strategy to scale to a portfolio of 10 plus doors.
Weaknesses
  • Lowest yield of the four strategies on a cash-on-cash basis.
  • Negative or breakeven cash flow is normal in 2026 high-rate markets.
  • Capex events (roof, HVAC, sewer) can wipe out a year of cash flow.
  • Hard to add value once the deal is stabilised.
This strategy fits if
  • You want something that does not need you every week.
  • You can leave 20 to 25% in the deal for a long time.
  • You are betting on appreciation and tax benefits, not yield.
  • Your market has stable rent growth and low vacancy.
What the numbers say on this deal

At asking price the LTR math is tight. A 4.6% cap rate sits below the cost of debt in 2026, so leverage works against the return. DSCR lands at 0.75 (under 1.0, which is the line most lenders draw). The same property would pencil differently at a lower basis (around $185k), with a larger down payment, or in a market with stronger rent growth than this ZIP carries. This is exactly the kind of contrast a single-glance pro forma can hide.

02Strategy 02

Short-term rental (STR)

Rent a property nightly through Airbnb or VRBO, run it like a small hotel.

At a glance
Capital needed4/5
Ongoing time4/5
Risk level3/5
Upside (ROI)4/5
Best for
Higher yield, willing to operate
Typical return
12 to 25% cash-on-cash

How it works

A short-term rental is a small hospitality business that happens to own real estate. Instead of a single annual tenant you have dozens of guests per year, each staying for a handful of nights. The headline revenue is two to three times what the same property would earn as a long-term rental, but you give back a real chunk of that to platform fees, cleaning turnovers, utilities, supplies, short-term-rental insurance, and either your time or a property manager.

Translation: an STR converts time and operational risk into yield. If you are willing to manage messages at 11pm and have a backup cleaner on speed dial, you can sometimes double the cash flow of an LTR on the same building. If you are not, a property manager taking 20 to 25 percent of net revenue often eats the entire delta.

The other thing nobody tells you: regulation risk is real. Cities pass STR ordinances every quarter and an overnight rule change can convert your STR into an LTR whether you wanted that or not.

The math
Gross revenue = ADR × 365 × occupancy
The top line, before any fees come out.
Net revenue = Gross − platform fees − cleaning passthrough
What actually shows up in your account from the platform.
RevPAR = ADR × occupancy
Revenue per available night. The single best comp metric.
NOI = Net revenue − operating expenses
Includes utilities, supplies, STR insurance, and management.
Stress test = Cash flow at occupancy − 15 pts
Does it still survive if the market softens 15 percentage points?

Worked example

Real demo deal

A 3 bed, 2 bath, 1,520 sqft single-family on the west side of San Antonio (ZIP 78228). Run end-to-end through STR.

ADR
$128
Nightly rate
Occupancy
60%
AirDNA median
Annual gross
$28,032
After platform fees
$24,108
14% Airbnb
Operating expenses
$17,300
Includes mgmt
NOI per year
$6,808
Cash flow vs LTR
Lower
Higher op intensity
RevPAR
$77/night
Stress test (45% occ)
Underwater
Strengths
  • Top-line revenue 2 to 3 times the LTR equivalent in good markets.
  • Pricing flexibility: raise ADR for events, peak weeks, holidays.
  • Tax benefit: cost-segregation studies are common on STRs.
  • Personal use option (limited) is built into the model.
Weaknesses
  • Higher operating expenses eat most of the revenue delta.
  • Active management or 20 to 25% to a co-host.
  • Regulation risk: one ordinance can zero the deal overnight.
  • Revenue ramps over a season, not month one.
This strategy fits if
  • Your market is tourist-friendly or business-travel heavy.
  • Local STR rules are stable and you can pull a permit.
  • You are willing to operate the property or pay someone who will.
  • You can fund 4 to 6 months of carrying costs while it ramps.
03Strategy 03

BRRRR (Buy, Rehab, Rent, Refinance, Repeat)

Force appreciation with a rehab, refinance most of your cash out, recycle it into the next deal.

At a glance
Capital needed3/5
Ongoing time4/5
Risk level4/5
Upside (ROI)5/5
Best for
Scaling a portfolio with limited capital
Typical return
Approaches infinite cash-on-cash if executed cleanly

How it works

BRRRR is a structural trick. You buy a property that needs work, renovate it to force the appraised value up, rent it out for the lender's seasoning period (usually six months), and then refinance into a long-term loan based on the new, higher value. The refi pulls most of your acquisition cash back out. You repeat with the same dollars.

Translation: BRRRR is how investors with $50,000 build portfolios that look like investors with $500,000 built them. The catch is that every step in the acronym is where the deal usually breaks. You miss on the rehab budget. The appraiser comes in 8% under your ARV. The new monthly payment is bigger than the rent supports. Cash left in deal balloons. You ran a BRRRR but the property consumed your capital instead of recycling it.

The math
All-in cost = Purchase + closing + rehab + holding
Every dollar in by refi day.
Refi loan = ARV × refi LTV
Lender's max long-term loan. Typically 75% of appraisal.
Cash left in deal = max(0, total cash outlay − cash out from refi)
Total outlay includes initial cash + holding costs. Cash out from refi already nets refi closing costs.
Velocity = Capital recycled ÷ time per cycle
How fast the same dollar can do another deal.
Post-refi DSCR = Stabilised NOI ÷ new annual debt service
Must clear 1.20 or the deal does not work as a rental.

Worked example

Real demo deal

A 3 bed, 2 bath, 1,520 sqft single-family on the west side of San Antonio (ZIP 78228). Run end-to-end through BRRRR.

Negotiated buy
$185,000
Rehab budget
$40,000
+10% contingency
Holding costs
$8,000
6 months
All-in basis
$233,000
Forced ARV
$290,000
Comp supported
Refi at 75% LTV
$217,500
Cash left in deal
$15,500
Post-refi PITI
$2,001/mo
Post-refi cash flow
-$201/mo
Strengths
  • Recycles most of your capital out within 6 to 9 months.
  • Theoretical infinite return when all the cash comes back.
  • Forces equity through the rehab, not the market.
  • Builds a stabilised rental as a byproduct.
Weaknesses
  • Three places to be wrong at once: rehab cost, ARV, and stabilised rent.
  • Appraisal risk is real; lenders are conservative in soft markets.
  • Higher all-in cost than a straight purchase means tighter post-refi cash flow.
  • Requires bridge or hard money during the rehab and seasoning period.
This strategy fits if
  • You have a contractor you trust and a rehab scope, not a wish.
  • Your comps support an ARV at least 25% above your all-in basis.
  • You can carry hard money for 6 to 9 months without panic.
  • Stabilised rent supports DSCR above 1.20 on the refinanced loan.
How the deal shapes up as a BRRRR

At a $185k purchase and a $40k rehab the model pushes ARV to $290k, recovers most of the cash, and leaves roughly $15,500 stuck in the property. That qualifies as a "true BRRRR" in most operators' vocabulary. Post-refi cash flow is slightly negative because San Antonio rent in this ZIP does not support the higher basis, while $57k of equity is built in six months and rent typically catches up over a few annual escalations. That is the trade the math describes; whether it fits a given operator is a separate question.

04Strategy 04

Fix and flip

Buy distressed, renovate, sell at retail. Treat it as a job, not an investment.

At a glance
Capital needed5/5
Ongoing time5/5
Risk level5/5
Upside (ROI)4/5
Best for
Lump-sum profit, active income
Typical return
$25k to $60k per deal, 6 to 12 months

How it works

A flip is a manufacturing job dressed up as real estate. You buy distressed inventory, renovate it to retail finish, and sell it at the higher price. The profit is the spread between the ARV and the sum of every cost line (purchase, rehab, holding, financing, selling costs).

Translation: a flip is active income, not investing. You do not own a cash-flowing asset at the end of it. You own a check, and if you do not start another flip immediately the money is just sitting there. The whole strategy survives on the 70% rule (max offer equals 70% of ARV minus rehab) because that built-in margin is what absorbs the inevitable cost overrun and comp drift.

The math
Total project cost = Purchase + closing + rehab + holding + interest carry + points + lender closing + staging
Every dollar spent on the project. Selling costs are netted from proceeds, not added here.
Net profit = Net proceeds − total project cost − partner split
Pre-tax. Net proceeds = ARV − selling costs − concessions − staging.
Profit margin = Gross profit ÷ ARV
15% or higher buffers a 5 to 10 point comp drift.
Max offer (70%) = (ARV × 0.70) − rehab
Back-of-the-envelope max bid for a typical flip.
Annualised ROI = (Profit ÷ cash in) × (12 ÷ months held)
Lets you compare a 4 month flip to a 9 month flip honestly.

Worked example

Real demo deal

A 3 bed, 2 bath, 1,520 sqft single-family on the west side of San Antonio (ZIP 78228). Run end-to-end through Flip.

Purchase price
$185,000
Distressed
Rehab budget
$32,000
Holding (4 mo)
$9,500
Hard money interest
$7,300
11%, points incl.
ARV
$290,000
Selling costs (8%)
$23,200
Total cost basis
$257,000
Gross profit
$33,000
Annualised ROI
~62%
On cash in
Strengths
  • Lump-sum profit in 4 to 8 months instead of 4 to 8 years.
  • No long-term financing exposure or tenant management.
  • Forces real construction and pricing skill that transfers to BRRRR.
  • Higher reliable yield than LTR per dollar of work.
Weaknesses
  • Active income, taxed as such; no depreciation shelter.
  • Construction risk, contractor risk, and market risk all at once.
  • You stop earning the moment you stop working.
  • Hard money rates plus points compress margin fast if you go over schedule.
This strategy fits if
  • You can underwrite ARV from 3 or more sold comps within 6 months.
  • You have a contractor, a backup contractor, and a real scope.
  • Your market days-on-market are under 60 and stable.
  • You can take taxable active income this year without it changing your bracket badly.
The takeaway

Same building, four different stories.

The same San Antonio property reads as a weak LTR, a marginal STR, a barely-true BRRRR, and a clean fix-and-flip with $33k of modeled upside. Four lenses, four different answers. Running the math more than one way is how the deal hiding inside a property tends to surface.

Which one is closest for you

Three questions, one closest fit.

Educational only. A quick way to see which strategy profile most closely matches how you answered.

Step 1 of 3

How involved do you want to be week-to-week?

Frequently asked

The questions investors actually ask.

Long-term rental is the lowest-friction entry point most operators describe. The financing is conventional, the math is the most forgiving, and a 12 month lease gives a full year before anything changes. Short-term rental and BRRRR both carry steeper learning curves. Fix and flip is operationally a job, which is why most new investors start elsewhere.

Estimates only, based on the inputs you provide and third-party data. Not investment, tax, accounting, or legal advice. See our full disclaimer.